The Ovée Formula

Cleansing that works with the skin.

No sulphates. No soap. No fragrance. Our Gentle Oat Wash removes what needs to go — without stripping the barrier your child's skin depends on. Dermatologist-formulated. Suitable from birth.

Why most washes strip the skin — and why ours doesn't.

Most children's washes rely on sulphate-based surfactants that cleanse effectively but disrupt the skin's lipid layer in the process — leaving sensitive skin drier after every bath. Dr Tim Clayton formulated our Gentle Oat Wash around a different principle: cleanse gently, then actively replenish. Sugar-derived surfactants lift dirt without stripping. Oat oils replace the lipids that cleansing can disturb. The result is skin that feels soft after rinsing, not tight.

A sunflower in the evening sunSunflower

Helianthus Annuus Seed Oil

Sunflower Oil

Included directly in the wash formula — an unusual choice that makes a real difference. Sunflower oil is rich in linoleic acid, the essential fatty acid most commonly depleted in eczema-prone skin. Its presence here helps to offset the drying effect that even gentle cleansing can have, leaving the barrier intact after rinsing.

Barrier-supportive
Golden oat stems in soft sunlightOat

Avena Sativa Kernel Extract

Oat Kernel Extract

A concentrated extract of oat kernels, containing avenanthramides, the compounds behind oat's well-documented soothing effect. It calms reactive skin during washing — particularly effective for children prone to itching or redness after bathing.

Clinically evidenced
Green oats ripening on the stemOat Oil

Avena Sativa Kernel Oil

Oat Kernel Oil

Cold-pressed from sustainably grown Swedish oats, oat kernel oil is rich in ceramide-like lipids and fatty acids. Where the cleansing agents remove impurities, this oil helps to replace what cleansing can disturb — supporting the barrier rather than leaving it depleted after rinsing.

Swedish-farmed oats
Sugar cane growing in the fieldSucrose

Sucrose Stearate & Sucrose Distearate

Sugar-Derived Cleansers

The cleansing agents in this formula — and deliberately chosen ones. Derived from sugar and vegetable fatty acids, they lift dirt and residue effectively without breaking down the skin's lipid layer. No sulphates. No soap. They produce a gentle lather and rinse cleanly, leaving no harsh residue behind.

No sulphates. No soap.
A swipe of cream beside clear drops of glycerinGlycerine

Glycerol

Glycerine

A humectant included in the wash to draw moisture into the skin even during rinsing. In most wash products, glycerine is absent — here it actively works to keep the skin hydrated throughout the cleansing process, rather than waiting for a separate moisturiser to do the job.

Also in the formula

Four more ingredients. All chosen for a reason.

Glyceryl Caprylate

Gentle Preservation

A plant-derived ingredient that contributes to preservation through skin-compatible fatty acid esters — avoiding traditional synthetic preservatives while keeping the formula safe and stable.

Citric Acid

pH Balance

Adjusts the wash to match the skin's natural acidity. A pH-balanced formula minimises disruption to the acid mantle — especially important for newborn and infant skin.

Propanediol

Skin Feel & Stability

A plant-derived ingredient that stabilises the formulation and ensures consistent delivery of active ingredients across the skin during use.

1,2-Hexanediol & Caprylhydroxamic Acid

Preservative System

A modern, gentle preservative system that keeps the formulation stable and safe — without parabens, formaldehyde-releasing agents or traditional harsh preservatives.

See the formula in action.

Every ingredient above goes into our Baby & Child Gentle Oat Wash. Pair it with our Baby & Child Moisturising Cream for a complete barrier-first routine.